We Become Sloppy With Too Much

We Become Sloppy With Too Much
Everything looks exceedingly complicated. Srouji won’t discuss costs, but Apple’s research and development expenses hit $8.1 billion last year, up from $6 billion in 2014 and $4.5 billion in 2013. Many analysts attribute the rise in large part to chip development. All Srouji will say...
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Be Boring But Ensure No One Knows

Be Boring SpaceX_Grasshopper_rocket_midflight
At a news conference after the launch …  CEO Elon Musk said SpaceX plans to launch every two to three weeks later in the year. And it will continue to try to perfect the art of the first-stage landing, either on the drone ship, as...
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It Won’t Work It Can’t Be Done

Can't be done won't work
Carole Rogin, president of the Hearing Industries Association, a trade group. She says the White House panel, which is made up of academics and business executives — including Eric Schmidt, executive chairman of Alphabet, the holding company for Google—is approaching the problem of undertreated hearing...
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The Trouble With Targets Is Having A Target

The Trouble With Targets Is Having A Target
Whether the demand is for capping the rise in Earth’s temperatures, creating therapies to halt  memory loss in the elderly or expanding farm output to meet the world’s growing population, the answer is the same: Set targets. The urge to target is varied and insistent...
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Management By Meeting With Everyone

Management By Meeting With Everyone
I’m meeting with every employee in the company, one on one.  I’m trying to gain an understanding of what they do, why they came here, what they love, and what we could do better. Once I get that data absorbed and collected, we’ll more clearly...
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A Software Version Of Himself

A Software Version Of Himself
“What RevUp really is,” says Joe Rospars, an Obama campaign veteran who founded Blue State Digital (a partner and investor in RevUp), “is a software version of Steve himself. He’s put his personality and experience into code.”  Steve Spinner Just Fixed The Worst Thing About...
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The Work Hard, Add Value, Be Rewarded Paradox

The Work Hard Add Value Be Rewaded Paradox
Who doesn’t want recognition for their hard work and contributions? Early in my career I wanted to believe if you worked hard, and added value, you would be rewarded. I wanted to believe in the utopian ideal that hard work, discipline, and contributions were the...
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Tackling The Hard Truth

Tackling The Hard Truth
Following the Sept. 11 attacks, a consensus emerged that cockpit doors should be reinforced and fitted with elaborate locks. This was an eminently sensible idea. Then last year, a pilot named Andreas Lubitz boarded Germanwings Flight 9525. When his captain left the cockpit, Lubitz locked...
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The Have-It-All Feel-Good Machine

The Have It All Feel Good Machine
You often leave with a rosy glow, a sense of resolve, and a commitment to do more, for other women and for yourself.  But then you return to your desk, probably next to a higher-paid male co-worker, and the old, familiar malaise sets in.  There...
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Winning The Bureaucracy Game

Winning The Bureaucracy Game
During a college job at an Air Force weapons lab in New Mexico, [Robert Mercer, co-CEO Renaissance Technologies] says, he found a life’s calling. “I loved everything about computers,” he said. “I Loved the solitude of the computer lab late at night. I loved the...
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Chowing Down On Employees’ Brains

Chowing Down On Employees Brains
When BAE learns that an employee with deep institutional knowledge plans to retire, whether in a few months or a couple  years, a knowledge transfer group of about a half-dozen people of varying ages working in the same area is formed.  The teams meet regularly...
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How To Manage A Chaos Machine

How To Manage A Chaos Machine Jean_Tinguely_-_Heureka_-_Zürichhorn
They assumed that, if a project was intensely and minutely planned, everything would naturally and inevitably proceed in an orderly and deterministic way.  … And when projects did go off the rails, their response was to stop everything and replan. Sometimes that works, but sometimes...
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